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Seneca Gaming Corporation boasts many women in leadership positions, Seneca Allegany Resort & Casino in Salamanca and Seneca Buffalo Creek Director of Catering & Special Events: Karen Jo Nordaby; Director of Career SMM Editorial Calendar Ā· SBM Editorial Calendar Ā· List Rental Ā· Media.
I have been working on developing shift managers and managers into leaders to help our casino expand successfully. Also important is the fact that the Seneca tribe is historically matrilineal; women holding position of influence and power is both accepted and encouraged. I find this particular sector rewarding because it gives me the opportunity to preserve, protect and advance Native American interests, rights and sovereignty at various levels. How is Seneca modernizing to meet this market change? Perhaps equally as important as the number of jobs created is who is filling these positionsāstaffs at casinos and other wagering facilities are very diverse, with over 45 percent of the combined workforce comprised of minorities and 48 percent of women, both higher than the national average. By working in the finance field, I was able to create efficiencies and work hand-in-hand with all operational departments to position me myself into a general manager role. What were some of the changes that you made to your department when you entered your current leadership role? By the time I arrived, we were in the middle of revamping our reinvestment strategy so that was a big focus for all of us. I have also spent a large amount of time on our customer service program. What is your background in the industry? Our executive team with Seneca Gaming is proud to be 50 percent female. Free: I started in and back then it was mostly male executives. Free: I think I was born in to it. I was then promoted to casino controller in and to corporate director of finance operations in I have a predominant finance background, as I worked in this field for 10 years. DiStefano: The biggest technology challenge facing Seneca falls under the category of enterprise architecture, and boils down to adopting an architecture strategy that strikes the right balance between business demand and technology. It brings many facets of technology into one space for this customer segment. This kind of customer experience is being built into our mobile application, our websites and in the ways that we communicate with our customers. Casinos across the U. From a technology standpoint, what is Seneca doing to make the resort experience more attractive to these generations? Work assignments are made on this basis. We have instituted many employee recognition programs to help improve scores. Since that time, I have focused primarily on marketing; more specifically, Asian marketing. Lowry Sommers: When I assumed my position, I was fortunate enough to already have an incredibly talented team. Hitchcock: I started my time in the casino industry in May in the food and beverage area. I was fortunate to have strong women mentors who helped push for more women in leadership roles. Additionally, it is great to be a part of women supporting and encouraging other women in the gaming industry. The way that they connect and get information is through text messaging, SnapChat and other forms of social media. They have helped pave the way for individuals such as myself. Below are some excerpts from this conversation: How did you get started in the casino industry? Technically speaking⦠Renita DiStefano is something of a rarity in the gaming industryāa female chief information officer for a major casino operator. Israel: Once in my new role, I started to build a management team to prepare for expansion. My goal was to improve morale, retain the work force and increase workplace productivity. Recent Articles by Paul Doocey Fast track for casino industry industry coronavirus recovery. We held our first pageant in the Claridge Casino in Atlantic City. For people to recognize me, I have had to prove myself by working a hundred times harder and smarter. What obstacles do you feel you had to overcome being a woman in the gaming industry? According to information provided by SGC, 65 women hold leadership positions within the companyā40 as managers, 17 as directors and eight as vice presidents. Why have so many women risen to executive roles at SGC? I am a native Las Vegan and both parents worked in table games. The casino marketplace has also been very forward-thinking when it comes to hiring and grooming women for leadership roles. Below are some excerpts from this conversation:. The modern gaming industry receives a lot of plaudits when it comes to job creation, and this praise is well deserved. Renita DiStefano is something of a rarity in the gaming industryāa female chief information officer for a major casino operator. The all new Pulse Arena allows gamers to interact socially with other gamers within the arena and share their posts on our foot video wall while also sharing their experience with their online social network all while enjoying signature cocktails and live music. I want to hear from you. Technically speakingā¦. Israel: Seneca Gaming Corporation has a huge contingency of successful women in executive leadership roles. ICE London online slots and table games review.{/INSERTKEYS}{/PARAGRAPH} A lot has changed since the s and we now see more women in senior positionsāmore but not enough. Lowry Sommers: I began my legal career working for various sized law firms. Some good news, casino edition. Leading Women. To focus on gender as a benefit or a hindrance is to lose focus. Tell me how we can improve. Chan: My challenge is not just being a woman in the gaming industry, but also a young female of Asian descent. She recently took some time to answer a few questions regarding the technology difficulties operators must face and overcome. Hitchcock: I like the educational opportunities GGW offers. Claridge casino executives saw my potential, especially with the connections I had in New York City, and I received a couple of offers to work for the casino in the marketing department. {PARAGRAPH}{INSERTKEYS}Our executive team with Seneca Gaming is proud to be 40 percent female. We have to be agile enough and prepared enough to bring on new systems quickly, but also be able to support them long-term. Here is a partial list of women holding leadership positions within the Seneca Gaming Corporation enterprise:. Paul Doocey and Joan Mantini. If so, what are your personal goals in being a part of the organization? Before coming to work here, I was a director of school food service for 10 years or so. What is the biggest technology challenge facing Seneca and what steps are you taking to meet it? Free: The marketing management team was fairly new so we all jumped in together. The continuing evolution of mobile communication is impacting all aspects of the resort enterprise. Every single context is comprised of different personalities and dynamics. I worked many different positions and landed in marketing where I have stayed for the past 20 plus years. I developed a whole Asian marketing team and changed the culture of viewing Asian gaming from an operations and players perspective. Free: Yes, I am a member and find value in networking and supporting women in gaming. Casino Journal logo. We have incredible collegiality and stability. Lowry Sommers: None. The biggest leap in gaming technology for this customer segment came with the opening of Pulse Arena at our Seneca Niagara location which introduced a completely unique interactive multi-sensory gaming and entertainment experience. As a result, internal team member and client satisfaction scores have increased substantially. According to research conducted by the American Gaming Association and Oxford Economics, the gaming industry generates 1. We have integrated mobile technology in the area of workforce management and scheduling. I was a PBX operator but the property was so small I was able to learn all about the front officeāreservations, bells, front desk, housekeeping, etc. Enterprise-wide, women currently occupy 38 percent of all management positions as SGC, which is surely a noteworthy achievement even for the very diverse casino industry. I learned from them and the men as well and it gave me the knowledge to move up in the business. Most importantly, we have a single-minded team of professionals who focus on performance, supporting the greater goal and we all experience outstanding success. We also transformed the high-end pit into a upscale Las Vegas-style luxury high-end pit; and worked with table game executives to get the games we needed to drive and attract gamers, whether the gamers were new or returning. We also needed to build our identity so we are rolling out a new brand campaign and loyalty club in Hitchcock: Basically working with a bunch of team members who never worked in the gaming industry, we all kind of learned together to become familiar with our roles. This background provided a natural segue into the Seneca Gaming Corporation. Our division is managed on that basis with a goal of ensuring that each team member is professionally challenged, valued and finds both personal and professional satisfaction in their work. Israel: I started my career in the casino industry in as a senior accountant with Seneca Gaming Corporation. They are early adopters of technology and the ability to get answers and information instantly has to be at their fingertips. Throughout these years my primary focus was on Native American law, Native American business issues, as well as Native American rights of sovereignty and self-determination. To start, the company is attractive to women seeking to get ahead, offering benefits such as paid training, tuition reimbursement and other programs designed to foster worker advancement. Our Pulse Arena is the first of its kind in North America and it brings social media components such as Twitter, SnapChat and Facebook to the gaming floor. All told, these properties employee 4, people, with many of the executive and leadership roles held by women. I come to work in every context gaming or non-gaming as one committed to serving the larger interest: my client. This exchange touched on how these women became involved in gaming and some of the obstacles they overcame to secure leadership positions within the casino industry. Are you a member of Global Gaming Women? Chan: I began by working hand-in-hand with the property operations team on changes that would appeals to Asian clienteleāputting in a noodle bar, hiring an Asian room chef, redoing part of the casual menu and adding an authentic Asian food menu. In fact, they require it; they embrace it.